True Hero Stories To Inspire Kids To Greatness!

The INVICTA Mission

At INVICTA, our mission is to tell stories that motivate kids to reach their greatest potential—in a fun and compelling way. We want to encourage reading, teach history, and foster leadership while building character, citizenship and a love of learning. And we want to honor those who put it all on the line to make America stronger, better, and continually moving forward.

Our Story

INVICTA Challenge was created by Jim and Laura Murphy, a husband and wife team with a passion for literacy, leadership and American history. Jim is a former Marine Corps infantry officer with extensive experience in the toy and video game industries. Laura is a former teacher and non-profit executive. They are committed to telling stories that help kids reach their greatest potential and gain respect for American leaders and heroes.